Re: Post Cards - anyone using them?
I've used postacards in my business. They do work, but I'll give you a couple of tips...
1) Handwrite your cards. If you have a fancy printed card, they typically get thrown in the trash because they look like junk mail.
2) Mail on Thursday or Friday so they are in their mailbox on Monday.
3) Count on the numbers. You'll need to send out quite a few to get response.
4) Keep the message simple. Something like "I'd like to talk to you about a ft/pt business opportunity. Call my office at xxx-xxx-xxxx." Sign with your first name only.
5) Don't include your website. You want to talk with them before they've gotten too much information.
6) Be sure to personalize the postcard.
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