Quote:
Originally Posted by UAction  Agreed if you are selling a e-book on vacation rentals $5 may be too low. A price like $17 or so would be more appropriate.
the point I am making is that there is a floor price at which one purchases without thinking too much. something like a bag of popcorn. |
I understand what you are getting at. You can sell low-price reports for around $17 or so and people don't have to think much about the purchase. People also do not expect too much from the purchase. Small low-cost reports can be a great way to build your list.
Often, these types of reports are used as "self-liquidating offers". The point is to hopefully break even on the front end and build your list at the same time. What is good about this method is that , after the purchase, these people will be more likely to purchase from you again at a higher price point.
As far as pricing goes, it it usually a good idea to test at different price points. That is really the only way to know for sure. If you want to be successful in this game, test, test, test...
06-29-2009, 03:17 PM
Re: From Entrepreneur to Infopreneur 
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