I just wanted to share a concept that worked for me using Google AdSense ads.
Some time ago, I learned that placing images on your pages could help increase traffic to your site. This is true, particularly if you put low-supply high-demand keywords from your Master Keyword List on the "Alt tag" as you build each page.
A few days ago I read an article stating that most of the time you can increase your Click Through Rate by placing your AdSense ads "above the fold". (The fold is the visible part on the screen of any web page you enter).
Previously, I had placed images on my pages right below the title, then a highlighted quote below and then an image. This moved my AdSense ads below the fold and my visitors could only see them if they scroll down the pages (below the fold).
So I decided to place my AdSense ads just below the title and now they appear above the fold. I have only changed about one third of my pages and my AdSense earnings have doubled. Every day I make changes in 2 or 3 pages and I can notice the difference in just a couple of days. I can't wait to apply these changes to all of my AdSense pages.
Give it a try with a few of your pages and hopefully you'll also increase your earnings.
Good luck!
Sergio F.
Legitimate Home Businesses