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Old 09-01-2005, 11:56 AM
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Exclamation Choosing a domain name

I was wondering about how important a domain name is, domain names play a part of a website's SEO as some search engines use it in its ranking algorithims, so on what basis did you choose your domain name? I have to admit that I registered most of my domains withough taking that into consideration ( a part from THB)
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Old 09-01-2005, 12:45 PM
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I chose my domain name based on my business name, it represents the type of business I run. I have already stated this, but I will again, because I have nothing better to do...lol...

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Old 09-02-2005, 02:16 PM
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Same with me... My computer business is "Elite Computing Services", so when I went looking for a domain name the only one I could come up with that wasn't already registered was "elite-computing.net". A little while later I also picked up the .com of that name.

When I got into hosting I chose "ECSHosting" (ECS = Elite Computing Services). Again, only the .net was available, so I snagged that.

As for my other names, some I picked because they sounded good and then built a site around them ( TheSEOKing.com, DiscussCareers.com ), others I chose for their resale value ( PokerWildCards.com, FireIslandSummerHomes.com, etc). Still others I chose just because they made sense. The guys in my neighborhood all drag race together. The road we live on is Burwood Lane, and we've always called ourselves the Burwood Boys. So, BurwoodBoysRacing.com made sense.
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Old 09-13-2005, 02:48 AM
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I choose my domainname because it contains the first characters of my name, but it doesnt really make sense, iam thinking of a change when i finish my new site.
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Old 09-17-2005, 03:11 AM
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Quote:
Originally Posted by Dactyl
I was wondering about how important a domain name is, domain names play a part of a website's SEO as some search engines use it in its ranking algorithims, so on what basis did you choose your domain name? I have to admit that I registered most of my domains withough taking that into consideration ( a part from THB)
When you say about the seo then it is related a bit with the domain name. Let me explain. Search Engine Spiders Algorithm says, While spidering they check the domain name and try to find out the keyword density with the same domain name on the index page and other related pages. He also care something like short domain to read, match perfectly with the same keyword density on the index page, Not containing the numbers on the domain name and so on. Numbers make voilance with the same algorithm which the cgi based spider has, therefore it got struck. So numbers on the domain name is not profitable.

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Old 09-20-2005, 01:26 PM
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when sorting your names you also have to make sure there isnt already a company dominating the domain's

just cause you have the .net doesnt mean somone hasnt got .com and already started what you had origanally planned on doing
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Old 10-12-2005, 11:05 AM
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Actually your domain/business name should have as few vowels as possible since it is easier to remember to the customer then.. it doesn't necessarily have to be a set of words since keywords in the domain name only have a very small impact (if any) on search engines.

But if your business already is called e.g. "Carrot Investors", get both "carrotinvestors.com" and "carrot-investors.com". The best would be "ci.com" but unless you are willing to invest a lot of money in it then you will have to stick with the other ones.

Then another thing to point out is to register domain names with misspellings if you have several thousands of visitors a day.
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Old 01-22-2006, 08:24 PM
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We chose our domain name and product name with SEO in mind. (easy-website-builder) We based the name on our target keywords - what we thought people would be searching for when they needed our product. By doing this, there are also a lot more opportunities to include these keywords throughout the content of the website which helps with SEO. By doing this, we were #1 on MSN for our keywords (easy website builder) within a few weeks. Although our product isn't new, this particular website is less than 2 months old, so I can't speak for our placement on Google yet.

Interesting - AdSense appears to be highly sensitive to a keyword specific domain name, weighting it more heavily than all of the text on the page if your page url doesn't have file names. On a sample page with no page file names in the url, that included nothing but text about pet adoption, AdSense returned only Website Builder Ads. Adding the page file names targeted the AdSense ads to the page name keywords. I found it interesting that the body text had so little to do with the ad type.
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Old 03-24-2006, 08:56 AM
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I've replied to a similar question on another forum about this.
Your domain is a small part of your overall business. Having a great, easy to remember name is definitly a good thing to have, but your overall focus should be in the marketing of your business and product or service you provide. I say this because of ebay, walmart, and google to name a few. With the right plan behind your business, any name would smell as sweet

Often people overlook the whole picture due to buzz words and the promotion of a new business market. SEO is great, but it should be used in conjuction with your overall plan. I personally still use word of mouth, email, paper flyers, link exchange, newspaper ads, and radio to promote my projects. Its the fastest way to get the word out, and easier to get the address stuck in someones head.

Last edited by moneyvelocity.com; 03-24-2006 at 08:59 AM.
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Old 03-24-2006, 09:33 AM
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I completely agree. I do a lot of copywriting for various companies who looking to boost their search engine ranking. Some companies with names apparently chosen for SEO purposes only are very clunky. It's hard to make the copy flow with names that are 25 characters long. Sometimes sentences including the company name just sound absolutely ridiculous.

This particular website of ours is pretty long and just one of our dev sites geared for internet searchers only. It’s worked very well for SEO purposes, however as our company has evolved, the products and services we offer have outgrown the name and don’t completely match any longer. This is something to consider, because if you build your business name around the function and then evolve, your search traffic is no longer targeted.

We like to do real-life experiments with how different pieces of a site affect the overall performance of the site. Another idea for those with a long, keyword rich name is to have an abbreviated name or an acronym in line with the full name to use when referencing themselves in web copy, conversation, etc.

The previous poster is absolutely correct that name is just a tiny piece. What matters much more is having solid, topical, informational, on your site. Search engines rank individual pages by how well they match an inquiry. They don’t care about your business, your tactics, or how much money you spent on your site. They only care that the text on the page is relevant to the search query. The URL might be an indicator, but it’s just a small piece of the equation.
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