For those of you running a small outfit, what tools do you use to drum up attention? Sometimes it’s annoying, the way clients think. Put up a cheap ad in the paper or on tv, people think you’re cheap and low-quality. Open up an 800 line, people complain that they never get in touch with you. Allow them to call you directly, they ask “why can’t you afford a secretary?!” (I get this, seriously) It’s like you can’t get a break.